Integrating PR & Digital Marketing for B2B Companies
The approach a consumer-focused company takes when selling directly to their customers is vastly different than for companies selling products, professional services or software solutions to other businesses.
Originally, we were wrong about Snapchat. We thought they were crazy when they turned down Facebook’s $3 billion offer in 2013. However, just a few short years later, we are starting to see how Snapchat marketing for business can add serious value to companies large and small alike.
If your business has a website, and it does, you’ve got a marketing employee who is ready and willing to work every hour of every day to grow your business. But is that how you view your site, as an active member of your marketing team?